15 Jan

Amelia Island Concours d’Elegance celebrates Ferrari ‘Daytona’ March 11, 2018

“The last road car that might legitimately be considered a true Ferrari is the 365GTB/4 Daytona.” – Brock Yates, Enzo Ferrari (Doubleday, 1991)

It’s been a half-century since Pininfarina created the timeless shape of the Ferrari 365 GTB/4. On March 11, 2018 that happy anniversary will be celebrated at the 23rd annual Amelia Island Concours d’Elegance with a special class of the rare and significant Ferrari 365 GTB/4 “Daytona” automobiles.

am_day2It was revenge, not Ferrari that gave the 365 GTB/4 its popular nickname. The name of America’s first superspeedway clung to the big Italian GT after Ferrari prototypes avenged themselves on American soil following their stinging defeat at Le Mans in 1966. Three victorious Ferrari P4 and P3 prototypes executed a perfectly choreographed photo finish winning the 1967 Rolex 24 at Daytona. It mocked Ford’s botched photo finish at Le Mans the previous June. There was little subtlety in it and everyone got the point. And the name Daytona stuck to the 365 GTB/4 almost at once.

am_day3So the mighty 365 GTB/4 became known as “Daytona” even though Ferrari never made it official. Some historians claim that the project was labeled “Daytona” internally during its gestation following the 1967 Daytona 24 Hour sweep. Then the internal nickname “Daytona” leaked. Ferrari himself was said to have squelched the use of the name when it became public.
Today the Daytona has a special place in Ferrari’s lustrous history. Automotive tastes and the traditional designs that had served Ferrari so well for two decades were under assault in the late sixties. So Ferrari made one last thunderous declaration regarding the creation of the thoroughbred grand touring car. They labeling it in traditional Ferrari fashion: 365 ccs per cylinder, Grand Tourismo Berlinetta, four overhead camshafts; 365 GTB/4.

am_day4Nearly 1,400 Daytona’s were built in coupe and convertible configurations. It outgunned its pricier and rarer 3-liter predecessors with a muscular 4-cam 4.4 liter V-12 fed by six enormous 40 mm Weber carburetors. This exotic recipe makes 380 hp and propels the big two-seater to nearly 180 mph; a sobering number for a 3,600 pound GT.
Despite its weight the Daytona made a fine race car. Ferrari created 15 special Competition 365 GTB/4s from 1971 through 1973. They scored class victories at Daytona, Watkins Glen and Le Mans and won the 1972 Tour de France outright. Second overall (with class victories) at the 1973 and 1979 Rolex 24 at Daytona, appropriately, are the Daytona’s North American racing high water marks.

am_day5“The Daytona has traditional Ferrari provenance, presence and poise.” said Bill Warner, founder and Chairman of the Amelia Island Concours d’Elegance. “The Daytona is the last of the true ‘Enzo’ Ferraris created before the Fiat influence arrived in Maranello in 1969. The howl of that big V-12 should be part of Il Canto degli Italiani, the Italian national anthem. The big Daytona is a car, a name and a legacy worth celebrating in grand style.”
Courtesy: Mike Eppinger, OldCarsWeekly.com
Photos courtesy of Bill Warner, Amelia Island Concours d’Elegance
About the Amelia Island Concours d’Elegance

am_day1Now in its third decade, the Amelia Island Concours d’Elegance is among the top automotive events in the world. Always held the second full weekend in March, “Amelia” draws over 250 rare vehicles from collections around the world to The Golf Club of Amelia Island, The Ritz-Carlton at Amelia Island for a celebration of the automobile like no other. The 23rd Annual Amelia Island Concours d’Elegance is scheduled for March 9-11, 2018. For more information, visit www.ameliaconcours.org or call 904-636-0027

02 Nov

Largest Parade of Ferraris in History Planned for Daytona Finale December 1 – 4

mondali_1Daytona, Fla. – Next month, Ferrari will return to Daytona International Speedway to write the next chapter of the marque’s history at the storied race track in sunny Daytona Beach, Florida. Ferrari Challenge Teams from Europe, Asia and North America will be competing in runoffs and for the first time in history, the Ferrari Challenge World Finals (Finali Mondiali) will take place on U.S. soil. The finals will take place from December 1-4 and it is shaping up to be a historic event not to be missed by any Ferrarista!

While the Ferrari Challenge World Finals will surely set the stage for an exciting weekend, these competitors will not be alone in braving the legendary banks of Daytona International speedway. Throughout the weekend, XX and F1 Clienti program clients will scream around the 3.56 mile road course in unprecedented fashion to the delight of pilots and fans alike. Fans will also pay homage to the past with historic Ferrari exhibition sessions and witness the future unfold as the Ferrari 488 Challenge car takes to the track for the first time. If all of this weren’t enough, how does the sight of 1,000 Ferraris simultaneously circling the legendary track three-wide sound?

On September 15, 2012, the Guinness World Record for the largest parade of Ferraris ever organized was set at Silverstone Circuit with 964 Ferraris. With strong collaboration from Ferrari owners, the Scuderia will seek to write history by breaking that record at this year’s Finali Mondiali. It is sure to be an unforgettable experience for every participant involved. In addition to the media headlines, social media buzz and lasting memories for all, a commemorative gift will go to each and every participant in the record setting attempt.

All of the on-track excitement will be perfectly complimented with Ferrari hospitality and exciting off-track activities. VIP hospitality packages including premium parking and entry to the Finali Mondiali dinner gala on Saturday evening will be available for Ferrari clients and guests, while a spectacular fan zone experience awaits Ferrari clients and tifosi alike.

Another fan favorite is sure to be the Ferrari Classiche Concours d’Elegance to be held within the infield of the speedway. This collection of rare and historic Ferraris is sure to turn heads and draw crowds throughout the weekend with top honors being awarded by Ferrari. Spectators and participants alike are sure to enjoy the most awe- inspiring of off-track experience at the Finali Mondiali.

If you own a Ferrari, you can help break the Guinness World Record for the largest parade of Ferraris in history at the automaker’s upcoming Finali Mondiali event in December 1 – 4.

Finali Mondiali, to be held for the first time at Daytona International Speedway, is an annual event that marks the end of the Ferrari Challenge race series. In addition to the final race of the Ferrari Challenge season, Finali Mondiali also plays host to other Corse Clienti events, such as XX and Formula 1 car demonstrations.

This year Ferrari has planned something extra-special for Finali Mondiali. The automaker has invited every Ferrari owner in the world to Daytona to participate in a parade lap of 1,000+ Ferraris, which would break the world record for the largest ever parade of Ferraris.

It will all go down under the lights at Daytona on December 3rd. Click here for more information and info on how to buy tickets to Finali Mondiali 2016.

mondali_2Courtesy Ferrari of North America

29 Sep

60th Anniversary of N.A.R.T Celebrated by New England Auto Museum September 28th

Emcee Jerry Cotrone introduces N.A.R.T veterans Luigi Chinetti Jr., Francois Sicard, Roger Colson, Jean-Louis Lebreton and Bob Craige at 60thAnniversary Celebration  Photo: Judy Stropus

Emcee Jerry Cotrone introduces N.A.R.T veterans Luigi Chinetti Jr., Francois Sicard, Roger Colson, Jean-Louis Lebreton and Bob Craige at 60thAnniversary Celebration – Photo: Judy Stropus

Norwalk, Conn. – On September 28th, over 100 guests joined the New England Auto Museum to pay tribute to the Connecticut-based North American Racing Team on the eve of the team’s 60th anniversary at Stepping Stones Museum in Norwalk, Conn. The goal was to raise funds for the nonprofit New England Auto Museum, a 501(c)(3) organization dedicated to establishing a permanent facility for display and education in automotive arts and technology to be built in Connecticut. Thanks to participation by many former team members including team owner Luigi Chinetti’s son Luigi Chinetti Jr. who travelled to the event from his home in Ottawa, Canada, the evening created many happy memories of the team’s performances over two decades from 1957 to 1983..

A highlight of the evening was a telephone link conversation with well-known former N.A.R.T. driver Sam Posey from his home in Northeastern Connecticut with Luigi Chinetti Jr. and former Paul Newman racing partner Bob Sharp. Sam shared reminiscences of his racing career on the N.A.R.T. team including his best 3rd place overall finish at LeMans in 1971 with co-driver Tony Adamowicz, who also sent along his congratulations on the team’s milestone. The Ferrari 512M that Posey and Adamowicz drove in the 1971 race went on to break multiple speed records on the Bonneville Salt Flats in 1974 with drivers Paul Newman, then an amateur driver, 2-time Formula 1 champion Graham Hill, team driver Milt Mitner, and Luigi Chinetti Jr. The actual 512M chassis no. 1020 that Posey drove at LeMans and set records at Bonneville was on display at the event courtesy of the Lawrence Auriana Collection. A CBS-TV film was shown documenting the Bonneville runs which included two Ferraris, the 512M which ultimately self-destructed with Graham Hill at the wheel, and a well-used 365GTB4 Daytona Competition coupe which went on to break five international speed records for 3 to 5 liter cars on the salt flats.

Ferrari 512M driven to 3rd place at LeMans in 1971 and multiple speed records at Bonneville in 1974 courtesy the Lawrence Auriana Collection Photo Alex Von Kleydorff

Ferrari 512M driven to 3rd place at LeMans in 1971 and multiple speed records at Bonneville in 1974 courtesy the Lawrence Auriana Collection – Photo Alex Von Kleydorff

In addition to the Bonneville film, the program included documentary footage by Peter Leahey about the development of the legendary N.A.R.T. Spyder. Luigi Chinetti’s influence with Enzo Ferrari was such that he convinced the factory to build a series of 10 275 GTB4/Spyders with bodies by Scaglietti which became known as the N.A.R.T. Spyders. The first N.A.R.T. Spyder was shipped to America in February 1967, just in time for the Sebring 12-hour race where it was driven by Denise McCluggage and Pinkie Rollo. They finished in a respectable 17th place and second in class behind a Shelby GT350, a good result considering that, mechanically, it was a standard production specification car. Of the ten N.A.R.T. Spyders built, the McCluggage car was the only one raced before being sold to a customer. Initially painted in pale yellow, it became even more well-known later on as the car Faye Dunaway drove in the “Thomas Crowne Affair” with Steve McQueen in the lead role. The car was resprayed maroon for the movie, with McQueen famously calling it “one of those red Italian things”.

Steve McQueen with the N.A.R.T .Spyder in “The Thomas Crowne Affair” Archived Photo

Steve McQueen with the N.A.R.T .Spyder in “The Thomas Crowne Affair”
Archived Photo

Complementing the Bonneville and N.A.R.T. Spyder film presentations, the event included a panel of former N.A.R.T. team members who shared reminiscences on the eve of the 60th anniversary of the team’s formation in 1957. In addition to Luigi Chinetti Jr., the group included former mechanics for N.A.R.T. Roger Colson, Francois Sicard, Jean-Louis Lebreton and Bob Craige. The event was emceed by Jerry Cotrone, ex-Chinetti Motors employee and curator of the Malcolm Pray Achievement Center in Bedford, N.Y. Sponsors of the event included Hagerty Insurance, Dragone Auctions, Pray Auto Body, Pray Achievement Center, Spacefitters Logistics & Technology Group, Rive Bistro Restaurant and Ferrari North America. It was a memorable evening for all the racing fans who attended.

Denise McCluggage driving the N.A.R.T. Spyder at Sebring 12-Hour in 1967 Archived Photo

Denise McCluggage driving the N.A.R.T. Spyder at Sebring 12-Hour in 1967
Archived Photo

17 Aug

N.A.R.T.’s 60th Anniversary Celebration; Special Movie Screening in Norwalk September 28th

Paul Newman with Luigi Chinetti Jr. at Bonneville Salt Flats in 1974 Archived Photo

Paul Newman with N.A.R.T Team Manager Dick Fritz at Bonneville Salt Flats in 1974 Archived Photo

Norwalk, Conn. – On Wednesday, September 28th at 6:30 PM, the New England Auto Museum will host a special one-night celebration of the 60th Anniversary of the North American Racing Team (N.A.R.T.) featuring film presentations on the Ferrari team’s Bonneville speed record attempts in 1974 and the development of the Ferrari N.A.R.T. Spyder at the Stepping Stones Multimedia Gallery in Norwalk. The goal is to raise funds for the nonprofit New England Auto Museum, a 501(c)(3) organization dedicated to establishing a permanent facility for display and education in automotive arts and technology.

In September 1974, with N.A.R.T.’s short racing season over, Luigi Chinetti Jr., son of Ferrari legend Luigi Chinetti, decided it would be fun to go to Bonneville in an attempt to break some old speed records; some by Ab Jenkins had stood for over 35 years. To do this would entail taking three cars, and a pit crew. Having raised about $40,000 in sponsorship deals, it was a viable proposition. Two Ferrari 365 GTB4 Daytona’s, one as a spare car, and a Le Mans prototype 512M, were dispatched together with an eclectic mix of drivers, 2-time Formula One world champion Graham Hill, actor Paul Newman and then current N.A.R.T. driver Milt Minter joined Chinetti Jr., to discover what could be achieved under the direction of team manager Dick Fritz.

Speed record breaking Ferrari 512M Le Mans Prototype on the Salt Flats Archived Photo

Speed record breaking Ferrari 512M Le Mans Prototype on the Salt Flats
Archived Photo

There were two courses at Bonneville: the straight-line course and also a 10-mile oval. It was the latter that was being used, with its straights of just over two miles in length, and the curves at each end that, through necessity were very long and gradual. The shorter distance records were attempted first in the 512M, and then progressively longer ones in the 365 GTB4, each record falling as the string of drivers took his turn at the wheel. It all seemed surreal, having two cars circulating in the middle of nowhere, coming in for rapid refueling, and driver change-over, and at the same time being filmed by CBS-TV. The only unfortunate thing was that the 24-hour record remained unbroken, as the 365 GTB4’s front right tire burst, affecting the suspension. A half-hour’s work to rectify the problem took the car out of the equation for breaking the record, so the team gave up the unequal struggle. After the event, Chinetti Jr. said, “It was easy to see how the old record had stood for so long.”

Denise McCluggage driving the N.A.R.T. Spyder at Sebring 12-Hour in 1967 Archived Photo

Denise McCluggage driving the N.A.R.T. Spyder at Sebring 12-Hour in 1967
Archived Photo

In addition to the Bonneville film, the program will include documentary footage by Peter Leahey about the development of the legendary N.A.R.T. Spyder. Luigi Chinetti’s influence with Enzo Ferrari was such that he convinced the factory to build a series of 10 275 GTB4/Spyders with bodies by Scaglietti which became known as the N.A.R.T. Spyders. The first N.A.R.T. Spyder was shipped to America in February 1967, just in time for the Sebring 12-hour race where it was driven by Denise McCluggage and Pinkie Rollo. They finished in a respectable 17th place and second in class behind a Shelby GT350, a good result considering that, mechanically, it was a standard production specification car. Of the ten N.A.R.T. Spyders built, the McCluggage car was the only one raced before being sold to a customer. Initially painted in pale yellow, it became even more well-known later on as the car Faye Dunaway drove in the “Thomas Crowne Affair” with Steve McQueen in the lead role. The car was resprayed maroon for the movie, with McQueen famously calling it “one of those red Italian things”.

Steve McQueen with the N.A.R.T .Spyder in “The Thomas Crowne Affair” Archived Photo

Steve McQueen with the N.A.R.T .Spyder in “The Thomas Crowne Affair”
Archived Photo

Complementing the Bonneville and N.A.R.T. Spyder film presentations, the event will include a panel of former N.A.R.T. team members who will share reminiscences on the eve of the 60th anniversary of the team’s formation in 1957. At this writing, this group includes former mechanics for N.A.R.T. Roger Colson and Francois Sicard, and it will be emceed by Jerry Cotrone, ex-Chinetti Motors employee and curator of the Malcolm Pray Achievement Center in Bedford, N.Y.

This special one-night commemoration of the 60th anniversary of the N.A.R.T. Racing Team will take place Wednesday, September 28th from 6:30 to 9:30 PM. Beverages and hors d’oeuvres, provided by Rive Bistro Restaurant of Westport, will be served in the hour before the show. Weather permitting, the actual Ferrari 512M that went to Bonneville will be on display in the museum’s courtyard. Location will be the Stepping Stones Museum Multi-Media Gallery at 303 West Avenue in Norwalk (Mathews Park). Sponsors of the event include Dragone Auctions, Hagerty Insurance, Pray Auto Body, Pray Achievement Center, Spacefitters Logistics & Technology Group and Rive Bistro Restaurant. Tickets will be $20 per person and space is limited to 150 attendees. Tickets can be purchased at www.neautomuseum.org

Article includes excerpts from “N.A.R.T. A Concise History of the North American Racing Team 1957 to 1983” by Terry O’Neil

N.A.R.T. Bonneville Record Runs
September 23 – 24, 1974

nart5

13 Jan

Classic Ferrari 335 S Spider could fetch over $34 million at Retromobile auction in Paris next month

The 1957 Ferrari 335 S Spider Scaglietti, estimated sale price: $30-34 million  Photo: Christian Martin/Artcurial

The 1957 Ferrari 335 S Spider Scaglietti, estimated sale price: $30-34 million
Photo: Christian Martin/Artcurial

Paris, France – A classic Ferrari to be featured at an auction to be held in Paris next month may challenge the record for the highest price ever paid for an automobile. The 1957 Ferrari 335 S Spider Scaglietti, once driven to victory by British World Champion Stirling Moss at the 1958 Cuban Grand Prix, is expected by the French auction house Artcurial Motors to fetch between $30 and $34 million. The current record, held by another classic Ferrari sold last year, stands at a whopping $34.6 million.

A former Le Mans lap record holder, this 335 S served the Ferrari factory team in a championship-winning 1957 season during the golden age of road racing, when events were often held on public roads with little concern for the safety of drivers or the spectators that lined the courses. That year, the car made an indelible mark on racing history after another 335 S Spider racing at the infamous Mille Miglia in Italy crashed into a crowd of fans, killing both drivers and nine spectators. The crash marked the beginning of the end for racing on public roads: the 1,000 mile event considered the greatest of the era would soon be canceled.

The Ferrari 335 S, chassis 0674, left the workshops at the start of 1957, fitted with a Scaglietti body, a design born of the requirements of a powerful racing car. It was fitted at that time with a 3.8-litre V12 Tipo 140 engine (315 S) that had twin-cams per bank of cylinders producing around 360 bhp.

In March of that year it was entered by Scuderia Ferrari for the Sebring 12 Hours, driven by Peter Collins and Maurice Trintignant, and finished sixth. At the Mille Miglia in May, chassis 0674 was driven by Wolfgang von Trips to second overall behind the Piero Tariff’s similar Ferrari. On being returned to the factory, its engine size was increased to 4.1-litres, therefore becoming a 335 S. With close to 400 bhp under its belt, the car could reach 300 km/h.

1957 Mille Milia with Wolfgang von Trips at the wheel Photo: Sports Car Digest

1957 Mille Milia with Wolfgang von Trips at the wheel Photo: Sports Car Digest

For the 24 Heures du Mans, the car was given to Mike Hawthorn and Luigi Musso. Hawthorn took the lead in front of the Maserati and Jaguars and set the first lap record in the history of the Le Mans 24 Hours of over 200 km/h (203.015 km/h average speed) but unfortunately the car retired in the fifth hour with mechanical problems. The Ferrari then finished fourth in the Swedish Grand Prix and second in the Venezuela Grand Prix on 3 November with team of Hawthorn and Musso, helping Ferrari to win the World Constructors’ Title in 1957.

In January 1958 it was sold to Luigi Chinetti, the Ferrari importer based in New York. On 24 February of that year, with Masten Gregory and Stirling Moss at the wheel, the car won the Cuba Grand Prix. During the 1958 season, it participated successfully in various American races driven by Gaston Andrey and Lance Reventlow, before being sold to Robert N. Dusek in 1960, an architect living in Pennsylvania.

Mike Hawthorne driving the 335 S at Le Mans in 1957 Photo: Sports Car Digest

Mike Hawthorne driving the 335 S at Le Mans in 1957 Photo: Sports Car Digest

Following this American adventure, the car was brought to France in 1970. The American architect sold it to Pierre Bardinon, the collector who over the years assembled some fifty factory Ferraris comprising the most successful and iconic models in the history of the marque. Kept as part Pierre Bardinon’s private collection for over 40 years, the car has been used and maintained regularly and is presented in excellent condition. Chassis 0674 is estimated to sell for €28,000,000 – €32,000,000 ($30,000,000 – $34,000,000).

Prices soaring well into the eight figures are no longer unusual for cars of this era, which are highly sought after by collectors willing to pay for their own piece of automotive history. Values for very rare cars have skyrocketed in the past decade, and largely defied the 2008 recession in following other luxury items, such as fine art. Though the auction house anticipates the 335 S to fall just short of the record price, it’s common for expectations to be exceeded – especially if more than one bidder wants the car badly enough.

1986 Ferrari Testrossa Spider looks like the 1980s on wheels, estimated sale price $1 million . Photo: Artcurial

1986 Ferrari Testrossa Spider looks like the 1980s on wheels, estimated sale price $1 million . Photo: Artcurial

The Artcurial auction will feature an eye-watering list of ultra-rare classic cars, headlined by a handful other great Ferraris, including a 1962 250 GT Berlinetta once owned by the king of Morocco, a 1963 250 GT short wheel base Berlinetta, and the only convertible Ferrari Testrossa ever built.

This last car, a gift to Fiat chief Gianni Agnelli in 1986, features a silver paint scheme and a solid silver Ferrari badge on the front hood — and the periodic symbol for the element that also marked the first two letters of the Italian auto executive’s surname.

It’s good to be the king. Artcurial’s stunning 1963 Ferrari 250 GT SWB Berlinetta, is estimated to fetch $10-13 million. The 2016 Artcurial Retromobile auction, scheduled for 5-6 February at the Retromobile Show in Paris, will present approximately 130 automobiles over two days. More information can be found at www.artcurial.com and www.retromobile.com

Courtesy: Sports Car Digest/Artcurial

1957 Ferrari 335 S Spider Scaglietti Photo: Sports Car Digest

1957 Ferrari 335 S Spider Scaglietti Photo: Sports Car Digest

28 Sep

New Keno Brothers Auction in New York City November 19 Features Historic Ferrari N.A.R.T. Daytona

Photo: Keno Brothers

Photo: Keno Brothers

New York, N.Y. – Over the past 40 years, Leigh and Leslie Keno have gained world-wide acclaim for their passion for beautiful design, exquisite craftsmanship and impeccable provenance. Now, after a lifetime of maintaining a private passion for fine automobiles, the Keno Brothers are bringing their wealth of expertise in classic automobiles and extensive experience in the auction industry to establish Keno Brothers Fine Automobile Auctions. Their inaugural event, Rolling Sculpture, will take place during the heart of the New York art auction season on November 18-19, 2015, at Skylight Clarkson Sq. in Soho, New York City. Within this uniquely suited space Keno Brothers Fine Automobile Auctions will create a multi-sensory experience highlighting the beauty of each lot, while also bringing to life the history of each automobile – starting with one of the most important N.A.R.T. (North American Racing Team) Ferraris.

The 1971 Ferrari N.A.R.T. Daytona racing at LeMans (Photo 24h-lemans.com)

The 1971 Ferrari N.A.R.T. Daytona racing at LeMans (Photo 24h-lemans.com)

Just as some of the greatest masterpieces of art were produced in Italy, so were some of the most magnificent automobiles. The Italian marque, Ferrari is synonymous with beauty, style and speed, and recognized worldwide for its uncompromising legacy of victory on the racetrack. Epitomizing the Keno Brothers’ vision to offer important automobiles with unique provenance, a singular, storied Ferrari is amongst the first of the sale’s offerings to be announced.

The 1971 Ferrari N.A.R.T. Daytona 365 GTB/4 Daytona, chassis number 12467, is among the most historic of Ferrari’s North American Racing Team and will be one of the stars of the Keno auction. Modified for competition from a standard V12 road car, its first major race was the 1971 24 Hours of Le Mans, where it astounded the crowd by finishing fifth overall, behind only the purpose-built and much more-powerful WSC prototypes, with drivers Bob Grossman and Luigi Chinetti Jr. The Daytona came in eight laps ahead of the GT cars against which it would be classified in the future. The Ferrari, which heralded a number of factory-prepped Daytona Competiziones, has a pre-auction estimated value of $4.9 million to $5.9 million.

“Our goal as a company is to channel the trust, integrity and knowledge that we have built throughout our entire lives into every aspect of this new auction house,” said Leslie Keno, Co-CEO and Founder of Keno Brothers. “Our inaugural sale will offer a unique selection of 45 of the most highly coveted vehicles from around the world. Whether a racecar– purposefully built to go extremely fast or a touring car, designed with fanciful curves and sensual lines, each offering has a distinct story to tell.”
“It’s automobiles like these that are carefully curated to present some of the greatest achievements in automotive history,” said Co-Founder Leslie Keno. “Each car is extraordinary and will be elegantly displayed so that its history, styling and special attributes can be appreciated within its unique historical context.”

“We apply the same criteria and principles to motor cars that we use to evaluate works of art—line, proportion, design, originality and provenance,” Co-Founder Leigh Keno commented. “In addition to assessment and essays by the top experts in a particular make and marque, we will provide deep information on each car that makes transactions more transparent, reduces trading friction and makes the learning curve less steep for new collectors and sellers, including heirs.”

Leigh Keno with his Jaguar SS 100 (Photo Jim Motavalli, New York Times)

Leigh Keno with his Jaguar SS 100 (Photo Jim Motavalli, New York Times)

The Keno brothers are applying the same evaluation techniques and scientific technology used in the art and antiques world to the classic car world, in an effort to raise the standard by which cars are assessed and represented.

“When a potential buyer is considering acquiring a work of art by Alexander Calder, Andy Warhol or an exceptional automobile by Ferrari or Bugatti, there should be no “guesswork”, said Leslie Keno. “Many of the technologies we’ve used in the fine art and furniture world will assist us in distinguishing the true condition of these automobiles more accurately than ever before.”

For example, when appropriate, scientists will apply a variety of x-ray analytical technologies used in the art world in order to take the guesswork out of the purchase, allowing potential buyers to bid with confidence.

While car collectors will have the chance to bid on these automobiles during the live event, bidders will also be able to participate online in real-time, thanks to proprietary new software. Developed by Chief Operating Officer and Co-Founder Bradley R. Farrell, this software collects automobile data in new ways, making the rarity and quality of a given automobile easier to understand and giving potential bidders a more informed purchasing experience.

Previously, Bradley Farrell oversaw his own digital marketing and technology company, responsible for creating experiences for companies that included Citrix and Cisco Systems’ global marketing teams.

For further information on Keno Brothers Fine Automobile Auctions, visit KenoBrothers.com.

Source: Sports Car Digest and Keno Brothers Auctions

Photo prnewswire.com

Photo prnewswire.com